Small Dining Room, Big Revenue | A Skip Partner Case Study
Winnipeg’s Coconut Island Thai is a tiny Thai restaurant with unrivalled flavours (named after a tiny Thai island with unrivalled splendor). Owner and chef at the six-year-old restaurant Phatchali Singkaew emphasizes Thai cooking’s intricacies, attention to detail, and texture, while also focusing on coconut in her beloved recipes. And with an impressive Skip Score of 9.8, she’s clearly doing something right.
It’s no surprise that over the last two-plus years, the pandemic made it nearly impossible to have indoor dining. But even as things get back to normal, Coconut Island Thai, and other single-location restaurants with small dining rooms, expressed the need to increase their delivery sales.
By becoming a Skip Exclusive partner, Singkaew was able to take advantage of some helpful features, including free delivery, access to promotions, and help with advertising. Singkaew also cites Skip’s attentive customer care with helping them bring their aromatic Thai cuisine to more hungry Winnipeggers.
She says, “We are enjoying our Exclusive for Skip experience. We save money, they help with our advertising, and we get free delivery every three months for two weeks. Plus, more orders coming through.”
So, since becoming an exclusive Skip partner, what results has Coconut Island Thai seen?
- 67% YOY increase in revenue since exclusivity
- 60% avg increase in new customers
And when they’re in need of some assistance from Crystal Farr, their dedicated EN Territory Manager, she’s there just when they need her. “Whenever we have a question or problem, I call or text her, or she comes to the restaurant,” Singkaew says. “We are very happy with her!”
When it comes to summing up the Skip platform for restaurant owners that allows them to track sales, create promotions, and update their menu as needed, Singkaew sums it up in three simple words, “Easy. Convenient. Fast.”
Thinking about going exclusive with Skip, like Coconut Island Thai did? Talk to your Territory Manager for more information.
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