Business Type Chain Rest. Indie Rest. Manage Operations Tips & Trends 3 min read

5 ways to keep your employees happy and boost sales. 


How do you stay competitive in today’s market? It all starts from the inside. Keeping your employees happy is paramount to boosting business and attracting new customers. Bonus: with costs on the rise, customers are willing to pay more if the quality and experience match the price point. So, the happier your employees, the better the customer experience. And the more money in your pocket. It’s a win-win-win. 

Here are our top 5 tips to help you attract (and keep!) the best of the best employees.

  1. Offer the flexibility they need to succeed.
    When it comes to attracting the new generation of workers, it’s all about flexibility. New and younger workers are super dedicated, but they also value work-life balance so they can accommodate other interests in their lives. That calls for creative scheduling. Offering a flexible solution that’s easy to access is the bullseye here. The best way to do that? Set up the team on an online scheduling app, like 7shifts. This all-in-one team management platform gives you everything you need to simplify business operations, including employee engagement, labour-optimal schedules in fewer clicks, and easy integration with POS and Payroll. Plus, exclusive Skip members get access to 7shifts for FREE. Not an exclusive member yet? No problem. You can give it a whirl free for 3 months and then enjoy 15% off per month after that!
  1. Give them room to grow.
    These days, a lot of workers crave opportunities that offer stability along with the chance to build their skills, so they can climb the company ladder. Try to clear a path for them to achieve greater responsibility in the business (i.e. with inventory, cash, or supervising). You could also invest in training services to help them do their job even better (and earn more money while they’re at it!). 
  1. Promote a healthy work culture.
    Creating an environment your employees love coming into every day, well, there’s just nothing better. Support collaboration, give them room to be themselves and, most importantly, encourage feedback. Remember, it’s a two-way street. Not only is it important to give your employees feedback on their performance, it’s equally, if not more important, to get feedback from them. This gives them a voice, and can help you resolve smaller issues before they become bigger ones. Moreover, it would be great to check these employee retention strategies shared by our partners.
  1. Show your appreciation.
    Everyone likes to be recognized for a job well done. It motivates staff to keep the momentum going and it encourages them to keep up the good work. The great thing about showing appreciation is, it doesn’t cost much. Giving a simple shout-out can mean a lot, as can a small reward of a free meal or drink. A little something to show your employees you see their efforts and recognize the work they’re putting in is all it takes. 
  1. Offer competitive pay and benefits above all else.
    This one’s a biggie. Offering competitive pay and benefits should be the cornerstone of your employee attraction and retention strategy. Not only can an increase in wages improve staff turnover, but serving up monetary rewards for a job well done can also go a long way. 

Another thing good employees are looking for? Benefits. A small but growing number of business owners are extending health and dental benefits to their employees to sweeten the pot. Their mentality? If people are making this their career, then let’s treat it as such and give them the stability other businesses are offering. 

There’s no doubt about it — when your employees are happy, they work harder and stay longer on the job. And when it comes down to it, they are the face of your business. That’s why it’s so important to foster a happy work environment all around. They get to feel good about where they work, and you will too.

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